Market Research Hits the Bloggers

My amigo Pat (pictured here with his lovely wife) was invited to join the Sprint Ambassador Program - seems they send him a fancy phone and service for 6 months and encourage him to either send them feedback directly or write about it's world changing features on his blog. I wonder what made him the right demographic slice for them, maybe his Flickr sets?

Update: Seems they don't encourage him to do anything but use the phone. He will hook the camera up to his Flickr account though.